Marketing Book Summaries

We live in an “infodemic” today. That means there’s an overabundance of information, especially in the online world. There are more than 500 million blog sites in the world and around 2 million blog posts are published every single day. 

Marketing book summaries will help you learn: 

  • how to craft a message
  • how to stand out in the oversaturated online world
  • how to ensure your message is remembered over time

Looking for something in particular? Try with the search bar.

Made To Stick Book Cover

Made To Stick Book Summary, Review, Notes

Made To Stick is a book that describes a framework that helps your ideas stick. The framework consists of six principles that your ideas need to have: Simple, Unexpected, Concrete, Credible, Emotional, and Stories. And to remember it easily, use the acronym SUCCES.   Book Title: Made to Stick: Why Some Ideas Survive and Others

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Expert Secrets - Book Cover

Expert Secrets Book Summary, Review, Notes

Expert Secrets is a book about creating a marketing plan and executing on it. The book helps you pack your knowledge, skills, and expertise into a buyable format for your audience. A lot of tactics in the book are unethical and immoral, but unfortunately, all of this works and is being used by a lot

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Hooked By Nir Eyal - Book Cover

Hooked Book Summary

Table of Contents Book Title: Hooked: How to Build Habit-Forming ProductsAuthor: Nir EyalDate of Reading: July 2018Rating: 6/10   What Is The Book About As A Whole:   How to use the Hook model (Trigger, Action, Variable Reward, Investment) to achieve widespread attention and engagement for your product.   What Is Being Said In Detail:

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Never Split The Difference Book Cover

Never Split The Difference Book Summary

Table of Contents Book Title: Never Split The Difference: Negotiating As If Your Life Depended On ItAuthor: Chris VossDate of Reading: February 2018Rating: 10/10   What Is The Book About As A Whole:   Never Split The Difference teaches us about the art of negotiating in a way that doesn’t leave anything at the table.

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Contagious: Why Things Catch On Book Summary

Table of Contents Book Title: Contagious: Why Things Catch On Book SummaryAuthor: Jonah BergerDate of Reading: February 2017Rating: 8/10   What Is The Book About As A Whole:   What causes certain products, ideas, and behaviors to be talked about more? The book explains that it’s about six principles that make an idea, product, or

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