Contagious: Why Things Catch On Book Summary
Book Title: Contagious: Why Things Catch On Book SummaryAuthor: Jonah BergerDate of Reading: February 2017Rating: 8/10 What Is The Book About As A Whole: What causes certain products, ideas, and behaviors to be talked about more? The book explains that it’s about six principles that make an idea, product, or behavior contagious: social currency, triggers, […]
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