Author name: Bruno Boksic

I’m Bruno, a freelance HR writer, storyteller, and traveler. And I share insights from the books I read, write, and live through. My work was covered in Lifehack, Addicted2Success, Goalcast, Pick The Brain, TINYpulse, and many more.

Business-Books-to-read-in-2021

22 Business Books Every Entrepreneur Should Read in 2021

1. Influence — Robert Cialdini     Rating: 8/10 Read the Summary Here Date of reading: 3rd -15th of January, 2017 Description: How to influence people by using six psychological principles of reciprocity, consistency, social proof, likeability, authority, and scarcity. Impression: This is a must-read for everyone who wants to sell anything in this world (everyone is selling something).

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Marketing Books

13 Underrated Marketing Books That Will Blow Your Mind (2021)

1. Contagious. Why Things Catch On — Jonah Berger     Rating: 8/10 Read the Summary Here Date of reading: 22nd — 26th of February, 2017 Description: There are six elements of virality: social value, triggers, emotions, public, practical values, and stories. Impression: If you want your message heard, remembered, and be actioned-upon, then this is the right book

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